Pactiv Evergreen Launches New PlantCarton Life School Program at School Nutrition Conference
Pactiv Evergreen (NASDAQ: PTVE), a leading manufacturer of school milk cartons in the U.S., today announced the new PlantCarton Life™ school program. This program supports Pactiv Evergreen’s school milk and juice customers by giving them an interactive, educational resource for their end consumers, school students.
The centerpiece of the program is a new website, PlantCartonLife.com. The website offers downloadable carton craft and nature activities for repurposing cartons, gives students the opportunity to contribute content and design ideas that could be featured on a carton, and educates about the sustainable benefits of PlantCarton packaging.
“We want to engage students by providing fun activities that give cartons another life, demonstrating firsthand how PlantCarton packaging can support a more sustainable future,” stated DeWitt Clark, vice president and general manager, Pactiv Evergreen’s North America Packaging and Equipment.
“Reading the side of the milk carton remains a cherished ritual for students, and now they can contribute firsthand,” said Katie Simmons, director of marketing for Pactiv Evergreen’s Beverage Merchandising business unit commented. “Students can submit their drawings, factoids, jokes or other creative content for consideration as side panel artwork for school cartons. Selected entries could be included on the PlantCarton Life website or made available to our carton customers for their side panels.”
The program is being introduced at the School Nutrition Association’s (SNA) 2022 Annual National Conference. To learn more, visit www.PlantCartonLife.com.
Read the full article here.